THE PROMO VIDEO
Our brainstorming session began at the local watering hole, The Tipsy Bean, with a couple of knock knock jokes and an overarching idea in what types of settings her business would thrive. I felt the vibe she wanted was going to be upbeat and exciting. We wanted to keep the focus on the cocktails and beverages while giving the promo a fun and hip vibe.
Our location of choice was a local wedding venue, The Gin at Hidalgo Farms, and really afforded us three separate scenes all in one location. We started off with a bridal shower/intimate party setting and moved into a big celebration culminating in a wedding reception and finally moved to a party/club atmosphere. Each transition focused on a beverage handoff that moved into the next scene to keep the focus on the service being provided.